25.10.5 Rules - Specific Standards

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​​​​​25.10.5.1 Illuminated Signs

Illuminated signs shall meet the following intensity standards:

​a) Subject to Rules 25.10.5.1(b) and (c) below , no illuminated sign shall produce:​
i.​ More than 1000 candelas/m2 for signs less than 10m2 in area.​
ii.​ More than 800 ​candelas/m2 for signs equal to or greater than 10m2 in area.​
b)​ No illuminated sign located in the Future Urban, Large Lot Residential, Residential, Special Character and Open Space zones, shall produce:​
i.​ 600 candelas/m2 for signs less than 10m2 in area.​
ii.​ 400 candelas/m2 for signs equal to or greater than 10m2 in area.​
c)​ Any sign shall conform to the luminance levels in Rule 25.10.5.1(b) if the face of the sign is: ​
i.​ At a 90-degree axis to any transport corridor or railway line, or​
ii.​ Within 20m of a transport corridor and 20 degrees of either side of a motorist’s or train driver’s line of sight, or ​
iii.​ At a transport corridor intersection or railway level crossing.​
d)​ The lighting filament used to light any sign shall not be visible from any point measured within 2m of ground level.​

Note
1. This rule does not apply to electronic signs which shall be subject to the luminance standards in Rule 25.10.5.7(b).

25.10.5.2 Future Urban Zone

a) All sig​ns shall be associated with the activity on the site, and shall be located on the site to which they relate.​
b)​ Signs may provide only the property name, or the name, logo and contact information for a home-based business or other activity carried out as a permitted activity on the site, or relate to site access or safety.​
c) Signs shall not advertise goods or services, other than as inherent in a business name.​
d)​ Signs in the Future Urban Zone shall comply with the following standards.​
Maximum number of signs​ Maximum sign area​ Maximum dimension (height or width)​ Maximum sign height (from ground level)​
One​ 0.6m2 1m ​ 2m​

25.10.5.3 Open Space Zones

a) All signs ​shall be associated with the activity on the site, and shall be located on the site to which they relate.​
b)​ Signs in the Open Space Zones shall comply with the following standards.
Maximum number of signs​ Maximum sign area​ Maximum dimension (height or width)​ Maximum sign height (from ground level)​
i. One directional sign at each entrance to the site​ 0.6m2 per sign​ -​ 1.5m​
ii. One single-sided sign at ​each entrance to the site​ 3m2 per sign​ 2.5m​ 2m​
iii. One park development sign for the purpose of providing proposed park development information​ 2m2 2m​ -​

25.10.5.4 Major Facilities Zone

a) Signs in the Major Facilities Zone shall comply with the following standards.
M​​aximum number of signs​ Maximum sign area​ Maximum dimension (height or width)​ Maximum sign height (from ground level)​
One double-sided sign at each entrance to the site 3m2 3m 3m
b) Seddon Park – the rules in 25.10.5.4(b)i to vii below are in addition to Rule 25.10.5.4(a).​
i.​ Signs that are ‘inset’ or attached to the exterior of buildings providing sponsors names shall not exceed an area of 40m² per building.​
ii.​ Signs relating to activities within each building shall not exceed an area of 20m² per building.​
iii.​ Signs under Rule 25.10.5.4(b)i or ii shall not exceed an area of 10m² on any building with frontage to Seddon Road that is directly opposite dwellings in any Residential Zone.​
iv.​ Event advertising and City happenings signs on transport corridor frontages shall be limited to four signs, with no sign exceeding an area of 6m².​
v.​ Venue naming signs shall be limited to one per transport corridor frontage, with no sign exceeding an area of 12m2.​
vi.​ No standards shall apply to signs located in the site that are directed primarily at patrons inside the venue, including signs on the perimeter of playing arenas (painted, illuminated, static, electronic scrolling).​
vii.​ The area and height of signs shall be calculated in accordance with Figures 25.10.4a and 25.10.4b.​
c) Waikato Stadium – the rules in 25.10.5.4(c)i to vii below are in addition to Rule 25.10.5.4(a).​
i.​ Signs that are ‘‘inset” or attached to the exterior of buildings providing sponsors names shall not exceed an area of 40m² per building. These signs may be back lit or surface lit.​
ii.​ Signs relating to activities within each building shall not exceed an area of 20m² per building.​
iii.​ Signs under Rule 25.10.5.4(c)i or ii shall not exceed an area of 10m² on any building with frontage to Seddon Road that is directly opposite dwellings in the Residential Zone.​
iv.​ Event advertising and city happenings signs on transport corridor frontages shall be limited to four signs with no sign exceeding an area of 6m².​
v.​ Venue naming signs shall be limited to one per transport corridor frontage, with no sign exceeding an area of 12m2.​
vi.​ No sign area standards shall apply to signs located in the site that are directed primarily at patrons inside the venue including signs on the perimeter of playing arenas (painted, illuminated, static, electronic scrolling). ​
vii.​ The area and height of signs shall be calculated in accordance with Figures 25.10.4a and 25.10.4b.​
d) Te Rapa Racecourse Thoroughbred Business Park.​
i.​ For activities in the Thoroughbred Business Park the standards in Rule 25.10.5.7 Business and Industrial Zones shall apply.​
e) Waikato Hospital –rule 25.10.5.(e)i below is in addition to Rule 25.10.5.4(a).​
i.​ No sign area standards shall apply to signs located internally on the Waikato Hospital site that are directed at visitors inside the site, including naming and directional signs. For the purposes of this rule signs visible on Pembroke Street, between the intersection with Ohaupo Road/Selwyn Street and the second intersection with Ohaupo Road, are deemed to be internal to the Waikato Hospital site.​
​f)​​ ​Te Awa Lakes Adventure Park – Rule 25.10.5.4 f) i-iii below replaces Rule 25.10.5.4.a)
​​​i.Free standing entrance signs shall comply with the following standards​
​​
Maximum Number of Signs per entranceMaximum Sign AreaMaximum WidthMaximum Sign Height from Ground Level
One free standing double sided sign per road entrance24m6m16.5m
​ii.No sign standards shall apply to signs that are directed primarily at patrons inside the Adventure Park.
​iii.Signs shall not exceed 6m2 on any building facing and vis​ible from the Te Awa Lakes Medium Density Residential Zone.

25.10.5.5 Community Facilities Zone

a​) All signs shall be associated with the activity on the site, and located on the site to which they relate.​
b)​ Signs in the Community Facilities Zone shall comply with the following standards.
Maximum number of signs​ Maximum sign area​ Maximum dimension (height or width)​ Maximum sign height (from ground level)​
i. One access or safety sign at each entrance to the site 0.6m2 per sign​ -​ 1.5m​
ii. Either
One other sign at each entrance to the site, or 
0.6m2 per sign 1m  2m​
One other sign per site 3m2 (single sided)​ 2.5m 2m

25.10.5.6 Residential and Special Character Zones

​​a) All signs shall be associated with the activity on the site, and located on the site to which they relate.​
b)​ Signs may only provide the property name, or the name, logo and contact information for a home-based business or other activity carried out as a permitted activity on the site, or relate to site access or safety.​
c) Signs shall not advertise goods or services, other than as inherent in a business name.​
d)​ Signs shall comply with the following standards.
Maximum number of signs​ Maximum sign area​ Maximum dimension (height or width)​ Maximum sign height (from ground level)​
One 0.6m2 1m 2m
Note
1. Standard 25.10.5.6 only has immediate legal effect for activities located in the Special Heritage Zone or the Temple View Zone Heritage Area, as shown on Planning Map 60B.​

25.10.5.7 Central City, Business 1 to 7 and Industrial Zones

a) S​igns in th​e Central City, Business 1 to 6 and Industrial zones shall comply with the following standards.
Maxi​​mum number of signs​ Maximum sign area​ Maximum sign height (from ground level)​
i. One directional sign may be displayed at each entrance to the site   1.2m2 each 2m
ii. Any sign, whether attached to the face or roof of the building or protruding from the face of the building 1m2 for every metre of site frontage. For rear sites 1m2 for every metre of any single site boundary. A maximum sign height equal to the building height of the relevant zone provided that it does not exceed the height of the parapet or facade of the building
iii. Free-standing signs:
One double-sided sign for each frontage
1m2 for every metre of site frontage to a maximum of 10m2​ A maximum sign height equal to the building height of the relevant zone​
​b)Electronic signs shall also comply with the following standards:
​i.​Sign content shall be limited to static displays only.
​ii.​Sign content shall not change at intervals greater than once every 8 seconds.
​iii.​Changes to sign content shall be limited to a maximum transition time of 1 second between two messages/images. There must be no scroll, flash, type or fade between the messages/images.
​iv.Maximum Electronic Luminance shall have the following limits:
Day Time Luminance:  when full sunlight directly strikes the face of the sign 8000cd/m2 and otherwise 6000cd/m2
Day Time Luminance Morning/Evening Twilight and Inclement Weather:  600cd/m2
Night Time Luminance:  350cd/m2
Note
1. ​​All electronic signs must also have a facility for automatically adjusting the sign luminance so that the sign brightness is always comparable with the surrounding luminance conditions and restrictions above.
2.  A consent condition may be appropriate to require the review of conditions to ensure luminance levels are appropriate. ​ 
​v.Minimum letter size shall comply with the following standards.
Posted speed limit (km/h)​ ​Letter height (mm)​
Main message​Property name​Secondary message
5015010075
​60​175​125​90
​70​200​150​100
​80​250​175​125
​100​300​200​150
​vi.Minimum forward sight distance to the sign shall comply with the following standards.
Posted speed limit (km/h)​Minimum Visibility (m)
5080
60105
​70​130
​80​175
100250
​​​vii.​A Maintenance Plan shall be developed to address procedures for maintenance and repair of any faults. The Maintenance Plan shall include provisions for automatic shutdown of the sign in the event of a fault which affects the signs performance.

25.10.5.8 Knowledge Zone

​a) Signs​ in the Knowledge Zone shall comply with the following standards.
Maximum number of signs​ Maximum sign area​ Maximum sign height (from ground level)​
i. Two signs affixed to the face of the tenancy or department building 10m2 per tenancy/ department A maximum sign height equal to the building height of the zone provided that it does not project beyond the top of the façade of the building
ii. Any directional signage 2m2 per tenancy/ department 2m
iii. One double-sided sign at each entrance to the site
3.4m2 per face of the sign 3m
b)​ University of Waikato – the rules 25.10.5.8(b)i and ii below are in addition to Rule 25.10.5.8(a):​
i.​ No standards shall apply to signs located in the site that have been approved as part of a concept plan.​
ii.​ No standards shall apply to signs located in the site that are located outside the Interface Area.​

25.10.5.9 Ruakura Logistics and Ruakura Industrial Park Zones 

a) Si​​gns in the Ruakura Logistics and Ruakura Industrial Park Zones shall comply with the following standards.
Maximum number of signs​ Maximum sign area​ Maximum dimension (height or width)​ Maximum sign height (from ground level)​
i. Free-standing signs: One double-sided sign for each road frontage 24m2 6m  16m
ii. One sign attached to the face of a building
 24m2  6m 
A maximum sign height equal to the building height of the relevant zone provided that it does not exceed the height of the parapet or facade of the building
b) Security and directional signage shall be excluded.​

25.10.5.10 Veranda Signs Above the Transport Corridor Zone

a) Si​gns attached beneath verandas shall leave a clearance of 2.75m to the footpath.​
b)​ Signs attached beneath verandas shall be set back not less than 0.6m from a vertical line measured from the edge of the carriageway kerb (refer to Figure 25.10.5a).​
c)​ Signs located on top and on the fascia of a veranda shall not extend beyond the fascia of the building and shall be set back not less than 0.6m from a vertical line measured from the carriageway kerb (refer to Figure 25.10.5a).​
d)​ Veranda signs shall be restricted to signs advertising businesses, services or products located on the site associated with the sign.​
e)​ Signs located on top or beneath verandas shall be structurally sound and affixed to the veranda in a safe manner.​
 
Figure 25.10.5a: Area to be kept free from signs
 
Illustration of the area above transport corridors to be kept free from signs 
 

25.10.5.11 Scheduled Historic Heritage Buildings and Sites listed in Schedule 8A and 8B of Volume 2, Appendix 8: Historic Heritage

a​) All signs shall be associated with the activity on the site.
b)​ Signs on sites identified in Schedule 8A and 8B of Volume 2, Appendix 8: Historic Heritage shall comply with the following standards.
Maximum number of signs​ Maximum sign area​ Maximum dimension (height or width)​ Maximum sign height (from ground level)​
Two  Maximum total area per sign is 0.5m2 1m  2m

Note
1. Signage should be consistent with the Heritage New Zealand guidelines for signage on Historic Heritage.

25.10.5.12 Temporary Signs

a)​ Temporary signs​​ shall comply with the following standards.
Zone or specific site Maximum number of signs Maximum area per sign ​ Maximum total area of signage per site
i. Residential, Special Character, Future Urban and Community Facilities zones Two signs per site, or two signs per frontage in the case of a corner site 1.8m2  3.6m2
ii. Business 1-7, Central City, Industrial, Ruakura Logistics, Ruakura Industrial Park and Knowledge (Precinct C only) zones Two signs per site, or two signs per frontage in the case of a corner site​ 3m2  ​ 6m2​
iii. Open Space, Major Facilities and Knowledge (excluding Precinct C) zones Two signs per site, or two ​signs per frontage in the case of a corner site​ 6m2 ​
iv. Scheduled historic heritage building or site identified in Schedule 8A or 8B of Volume 2, Appendix 8: Historic Heritage​ Two signs per site, or per frontage in the case of a corner site​ 1.8m2​ 3.6m2​
b)​ Temporary signs shall not exceed the height permitted for permanent signs on the site under zone rules, except in the case of signs related to elections which may be up to 2.5m in height or the maximum sign height for permanent signs on the site under zone rules, whichever is the greater. ​
c)​ Temporary signs shall be displayed for the following time periods.​
i.​ Real estate signs shall be removed within 14 days after the transfer of property ownership has been completed.​
ii.​ Signs that advertise construction projects shall be located on the site to which they relate and shall be removed no later than two weeks after construction has been completed.​
iii.​ Signs related to elections shall be displayed for no more than three months before an election and must be removed before polling, or such lesser time as may be prescribed by legislation.​
iv.​ Signs that advertise a temporary retail activity (refer to Rule 25.3.5.11 of Chapter 25.3: City-wide – Events and Temporary Activities) shall be displayed only for the duration of that activity and must be within the site where the activity is taking place.​
v.​ Signs for the purpose of public notification shall be displayed as prescribed by legislation.​
vi.​ Signs that advertise any other event shall be displayed within a period of up to four weeks before to three days after the event.​
Note
1. The Electoral Act 1993 and its associated regulations also specifies controls on election signs.
2. Standard 25.10.5.12(a)i only has immediate legal effect for activities located in the Special Heritage Zone or the Temple View Zone Heritage Area, as shown on Planning Map 60B.
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Page reviewed: 31 Oct 2017 3:27pm